Content Creator’s Guide

Content simplified for beautypreneurs

What if I told you content is not rocket science? It doesn't have to be stressful or cause you anxiety...

This 79 page e-book is for beautypreneurs at any level designed to break down content and reels to help you develop your own content plan, increase your engagement, and create with intention so you can start using content to grow your business.

Some Things You'll Learn:

  • Target Audience to gain clarity on who you're serving
  • Content Pillars for strengthening your brand
  • Content Categories with real examples
  • Hooks & CTA's that drive traffic
  • Content Inspos so you never run out of content ideas ever again
  • Reels that are set up with the best chance of going viral
  • Content Planning that is simple and works for you!

Bonuses you'll get:

  • 100 content ideas
  • 70+ hook ideas
  • 20+ cta ideas
  • 3 worksheets
  • template of my content planner

The Content Creator’s Guide is for you if…

  • You’re looking to grow your beauty business through social media. You need to understand content to do that because nothing kills an account faster than poor content.
  • You want to actually learn how to create content intentionally and strategically -- no more posting just to post because that is not cutting it anymore. It’s time for quality!
  • You’re new to Instagram and want to start off on the right foot with a guide that is easily digestible and does not complicate things further. THIS IS IT!

Note: There is no editing covered in this e-book. Please purchase Esthetic Editor for all your editing and filming needs.

What People Are Saying:

i just want to make sure this review is seen in totality bc it was LEGIT. i’ve invested in a few of these + watched tons of free webinars but yours clicked for me specifically bc i’m a very private introverted person so ive struggled w/ how to implement them. the personal content portion gave me a new perspective w/ how to share just enough of myself w/o feeling pressure to have to expose my life if that makes sense. this guide is full of REAL simplified information + i’m glad i purchased it. ty 🤍 After finishing, girl I dont wanna write you a bible or talk your 👂🏼 off but I CAN bc of how this guide has my 🧠 SPAZZING w ideas rn. I dont do lashes. Tried it briefly but decided to do brows like 1 yr+1/2 ago when ive been a hairstylist for 17 yrs. Said lemme try this ebook bc im really struggling to figure out how to even get clients for this new service ( while in a new area) bc I opened a studio space. Ive watched so many free webinars recently + paid for a few but none gave me the 💡 moment w/ how id apply them. Ex: a content calendar… im struggling to get enough models so how do i even create enough for a calendar. what to post etc. your ebook instantly gave me at least a months worth of ideas!


Thank you so much for this , bumping into your page and getting your creators guide was one of the best things I've invested in !! Literally


Worth it! Info simplified and examples and worksheets to apply our knowledge!


LOVEDDD IT!!! you broke it down so easy and it helped me a lot! 1000000% recommend


I just read the first 20 pages and WOW! Girl this is good!! Talk about content pillars 🤯🙌🏽 Headed home to read the rest cause this is gold!


I wanted to express how informative this is thank you so much! It's been such a struggle to figure out the content world! So this is very very helpful!

The Beauty Cave

Its amazing so far!! Im currently curating my content pillars. After being off social mediaa for so long im starting from the beginning (what it feels like) but the worksheets are helping me plan and figure out a strategy! Thank you!! 🤍


Rejiee I’m only on page 27 and having major breakthroughs! The amount of information you’ve poured into this is incredible, literally no gatekeeping at all 🤯 going through it, so many content ideas starting popping up in my head lol I feel like I’ve hit gold 🫢 I’m not even half way through yet and I’m already so happy I invested in yet another product of yours. I’ve been disappointed by ebooks before and You never disappoint 💅🏻


$99.00 USD

Terms of Use

Content Creator’s Guide

Please read the Terms of Use for the e-book carefully and in their entirety before purchasing and using the Content Creator’s Guide (hereinafter referred to as the “e-book”). The e-book and its content are owned by Unfold Esthetics LLC.

  1. Definitions:

“Company”, “We”, “I”, “Our”, or “Us” means Unfold Esthetics LLC.

“Participation”, “Participating”, “Using”, or “Use” means reading, implementing, trying, or otherwise engaging in the e-book.

“You” or “Your” means the purchaser and person using the e-book.


  1. Consent:

By participating in the e-book, you implicitly and voluntarily agree to act in accordance with, agree to, and abide by, these Terms of Use.



By participating in the e-book, you understand that Unfold Esthetics LLC is a lash educator and a business mentor.

This e-book is for informational and educational purposes only. The information and education provided in this e-book is not intended or implied to supplement or replace the professional advice of an attorney, accountant, and/or financial advisor. You should contain with a professional in those areas (financial, legal, accounting, etc.) in person with someone where you live or work to discuss issues or questions pertaining to your particular legal, financial, or business situation.

Although we do our best to make sure all of the e-book's content is up to date and/or accurate, we do not make any representation that all the information is accurate or free of errors at all times. We do not assume any responsibility for accuracy of the e-book's information, or its safety or efficacy as it applies to you.


  1. Assumption of the Risk

You should use your best judgment in using the information provided in the e-book, which is done at your own risk. It is your responsibility to discern the risk of using the e-book or its content. You assume responsibility for your actions, choices, or lack thereof, related to the e-book.


  1. Intellectual Property Ownership:

The e-book and its content, including, but not limited to, the content in the Facebook group and the recording of the e-book are intellectual property owned by Rejie Anne + Unfold Esthetics LLC.  Any violations of this term, and all terms contained herein, will be legally pursued to the fullest extent permitted by law.


  1. No Sharing:

You cannot distribute, copy, forward, and/or share the e-book or its content with anyone else. Any violations of these Terms of Use will be legally pursued to the fullest extent permitted by law.


  1. No Claims Made Regarding Results:

Any and all current or past-client testimonials, statements, or examples used by us are simply that: examples. They are not guarantees that you will also experience or receive the same results. Each person and his/her circumstances are unique and nothing shall be interpreted as a guarantee that you will experience the same results as another client of ours.

We don’t make any assurances as to any particular financial-based outcome based on the use of or participation in the e-book. We are not responsible for the success or failure of your business, business decisions, income, sales, or any other result of any kind that you may have as a result of your participation in the e-book.


  1. DISCLAIMER - No Warranties, Guarantees, or Representations Are Being Made:

We do not offer any representations, guarantees, or warranties, of any variety, regarding the e-book in any way including, but not limited to, your future income, sales, potential, profitability, or losses derived as a result of your use of the e-book. The e-book is offered “AS IS” and without representations, guarantees, or warranties of any kind, including but not limited to, implied warranties of merchantability and fitness for a particular purpose, neither express nor implied, to the extent permitted by law.  We are not liable for damages of any kind related to your use of the e-book.


  1. Your Release of Us, Indemnification, Hold Harmless:

To the fullest extent permitted by law, Unfold Esthetics LLC expressly disclaims liability for any direct, indirect, and/or consequential damages suffered by you related to your purchase or use of, or participation in, the e-book, its materials, our website, or any other information obtained by you from us. By purchasing the e-book, you hereby agree to this limitation of liability and release Unfold Esthetics LLC from any and all claims.

By participating in and/or purchasing the e-book, you agree to release, forgive, forever discharge, defend, indemnify, and hold harmless Unfold Esthetics LLC, our subsidiaries, employees, agents, contractors, subcontractors, shareholders, directors, officers, coaches, assignees, licensees, and affiliates from any and all claims, suits, actions, charges, demands, liabilities, damages, judgments, and/or costs, related to, or arising out of, your purchase of or participation in the e-book and/or your breach of any obligation, warranty, covenant, or representation set forth in these Terms of Use.

By purchasing the e-book, you agree to release us from any and all claims, and further agree to at all times defend, indemnify, and hold harmless Unfold Esthetics LLC as stated in this section herein.


  1. Our Refund Policy:

We will do everything within our ability (and within reason) to ensure your satisfaction. There are no refunds for deposits nor the remaining balance once it is paid. If you have any questions or concerns, or if there is anything we can do to make your experience a more pleasant one, please email Rejie Palingayan at [email protected]



If you have any complaint or should any issue arise in the use of the e-book, please contact us directly first by emailing Rejie Palingayan at [email protected]

However, if we are unable to amicably resolve your dispute in that manner, you agree that you and Rejie Palingayan + Unfold Esthetics LLC shall submit your dispute to binding arbitration with the American Arbitration Association, before an arbitrator that is mutually agreed upon, in accordance with the American Arbitration Association’s (“AAA”) rules.

By agreeing to this term, you hereby agree and understand that you’re waiving your right to a jury trial in court, which would otherwise be available to you if not for this Arbitration Clause. Should any arbitration hearing need to be held, it shall be held within 50 miles of Corona, California.

If the arbitrator issues an award and a judgment is made, the judgment will be binding and will be entered in court in the State of California. The only award that can be issued to you is a refund of any payment made to Unfold Esthetics LLC for the applicable e-book. You are not permitted to seek additional damages, including consequential or punitive damages.


  1. Limitation of Liability:

Rejie Palingayan + Unfold Esthetics LLC are not responsible or liable in any way for any and all damages you receive directly or indirectly from your participation in the e-book. We do not assume liability for damages, injuries, harm, death, misuse of (or failure to properly use) the e-book or its content, due to any act, or failure to act, by you. IN NO EVENT SHALL WE BE LIABLE TO YOU FOR ANY INDIRECT, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES.



A.General Payment Terms:

When you pay for the e-book by credit card, you authorize and give permission to Unfold Esthetics LLC to charge your credit or debit card for the amount owed for payment of the e-book. When you purchase the e-book, your information (i.e. credit card and contact info) may be collected by the third-party merchant PayPal, Stripe, Kajabi, Shopidy (depending on the payment method you choose at checkout), who may have privacy policies or security practices that are different than ours. Unfold Esthetics LLC is not responsible for the merchant’s independent policies or practices.


There are no refunds for online e-book due to the digital nature of the e-book.


  1. Payment Plan Terms / Failed Payment Procedures: 


Should you choose to purchase the e-book via one of our payment plan options at checkout (hereinafter the “Payment Plan”), you hereby authorize and give permission to Unfold Esthetics LLC to automatically charge your credit card, debit card, or PayPal account 30 days apart for 1 month to complete your total payment for the e-book, for which you will receive an electronic receipt, at the time and interval in which payment is due without any additional authorization from you. 


We will not contact you to seek any additional authorization, approval, or permission before charging your card for each installment of the Payment Plan.


By choosing the Payment Plan, you agree and understand that ALL monthly payments are owed in full. There are no exceptions. No refund requests or stop payments will be granted or accepted.


No Chargebacks:

You will not, under any circumstances, issue or threaten to issue any chargebacks to the Company or your credit card and/or form of payment (ie, PayPal) for any reason whatsoever related to the e-book. In the event of a chargeback, the Company reserves its right to report it to the credit bureaus as a delinquent account.

  1.    Severability

The provisions of these Terms of Use shall be deemed severable, and the invalidity or unenforceability of any provision shall not affect the validity and enforceability of any other provision hereof. If any Section, subsection, sentence, or clause of these Terms of Use shall be adjudged illegal, invalid, or unenforceable, such illegality, invalidity, or unenforceability shall have no effect on the Terms of Use as a whole or on any Section, subsection, sentence, or clause hereof not expressly so adjudged.


  1. Entire Agreement

These Terms of Use contains the entire agreement between you and the Company. There are no other promises or conditions in any other agreement (oral or written) between you and the Company.


  1. Choice of Law + Venue

These Terms of Use shall be governed by the laws of the state of California. Any action brought by any party arising out of or from these Terms shall be brought within the Stanton, Orange County.

By purchasing and/or participating in the e-book, you implicitly signify your agreement to all of the terms in these Terms of Use.


If you have any questions about the Terms of Use, please contact Rejie [email protected] 

Thank you.


Add on Esthetic Editor for an additional $149

(normally $199)

The ultimate one-stop editing course that covers how I take high-quality photo and video content including step-by-step tutorials of my editing process and access to my favorite apps and tools.

30+ modules and counting on:
  • Filming set up
  • Best settings for camera and instagram to get high-quality uploads
  • How to take videos and pictures of clients laying down and standing up
  • My favorite game changing apps and exactly how I use them
  • How I edit reel videos
  • How to edit collages
  • How I edit lash with me content
  • In-depth Photo editing (full face, eyes, brows, etc)

This is the PEFECT course to pair with Content Creator's Guide because after knowing content, you will need to learn how to present your content well and esthetically!